The PR Campaign for the Round Table Meeting on Commodity Development in the Middle East, Dubai, 24-25 August 2008

“I want to extend my deep thanks for your effort on this and especially for the job well done with the RTM”.

[...] thanks for the thoughtful elaboration and evaluation of the RTM consult project. I would like to reassure you that I'm very pleased with the outcome of the press activities and extremely gratified to have collaborated with you and ActivePR to increase public awareness of the stated themes and issues in the meeting; as well as wide range of media platforms and outlets covering the RTM. As I said, the RTM dominated and drove the news cycle on the day of the event - a huge feat given the Beijing closing ceremony activities. I note, as you mentioned, that there is still significant media interest in the issues discussed, as well as the message uptick and media buzz within the commodities investment and business community in the region.